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The 5 Beauty Superpowers of Aloe Vera

Aloette gets its name from one of its key ingredients: aloe vera. Aloe vera has been our key ingredient since we were founded in 1978, but it's been known for it's amazing beauty properties for over 2000 years.

The skincare benefits of aloe vera are numerous. Rumour has it, it was Cleopatra's beauty secret. The ancient Egyptians called it "the plant of immortality".

The many healing and beauty benefits of aloe vera allow us to create products that are more naturally effective than many of the chemically-derived alternatives on store shelves.

Below are 5 of aloe vera's amazing beauty superpowers:

1. It has major healing properties

Aloe vera reduces skin inflammation thanks to two hormones - auxin and gibberellins. In addition to being fun to say, these two hormones promote new cell growth, allowing skin to heal quickly and reducing associated scarring. It's soothing properties make it the perfect treatment for skin irritations, including chronic skin problems like excema, acne, and psoriasis.

Aloe vera also acts as an antiseptic, which means that it also prevents infection during the healing phase. This means faster results with less scarring. Thanks, Mother Nature!

2. It's jam-packed with nutrients

Your skin is your body's biggest organ. People don't always realize that what we put on our bodies will go in our bodies just as much as the food we eat. Creams, cleansers, and makeup are absorbed through our skin.

Aloe vera is super rich in nutrients like antioxidants, enzymes, and minerals. Despite being mostly water, the nutrient-rich 1.5% of the plant contains over 75 different nutrients, including vitamins A, C, and E, among others. These antioxidants help neutralize free radical damage, which mean you get more protection from aging-accelerating pollutants.

3. It moisturizes (and nourishes)

Aloe vera moisturizes skin without leaving greasy residue. It's 98.5% water, which acts as delivery system for its rich vitamins and nutrients. This makes it great for all skin-types, especially people with normal to oilier skin.

Aloe vera's moisturizing properties help boost collagen and reduce the appearance of pores. That brings us to the next point.

4. It's an anti-aging superstar

Rich in nutrients, aloe vera heals, moisturizes and nourishes skin. It boosts collagen production and improves skin elasticity, reducing the appearance of fine-lines and wrinkles.

Another anti-aging benefit of aloe vera is that it binds together the superficial flaking outer skin, making softer and more youthful.

5. It reduces the visibility of scarring and stretch marks

As we learned above, aloe vera is rich in nutrients that heal wounds. It also contains antiseptic components that prevent infection. This helps reduce scarring by promoting faster, cleaner healing.

While aloe vera helps reduce acne and wound scars, it can also reduce the appearance of stretch marks. Our skin expands and contracts with rapid growth. When it stretches too quickly from weight gain or loss, maturing bodies, or pregnancy, it can cause minor tears that cause stretch marks. Aloe vera helps heal and conceal those tears.

Not All Aloe is Made Equal

It's easy to see why you should add more aloe vera to your skincare routine. It's scientifically proven to be nature's wonder plant.

That said, be wary of which aloe vera products you use. For example, with some aloe-based products you'll find, there's also a high concentration of alcohol. This effectively negates all of aloe vera's beneficial properties. Too much alcohol inhibits its effectiveness so you won't realize any of its benefits.

You'll also learn that the growing conditions of aloe vera differ. Many farms use pesticides and chemical-fertilizers that get into the product and alter its performance.

For over 40 years, Aloette has been committed to bring the world's best ingredients to women everywhere. We've partnered with world-renowned aloe expert, Dr. Santiago Rodriguez, to create the highest quality aloe vera available - straight from farm to jar.

Aloette love, love, loves aloe vera, so naturally, we want to ensure the very best aloe vera is used in our products.

Our Farm to Jar™ story starts on the island of Hainan in the South China Sea. Here, the combination of volcanic soil and tropical climate creates the perfect growing conditions for aloe vera. Under Dr. Rodriguez’s watchful eye, every aspect of harvesting and processing is carefully overseen to produce the world’s purest, most potent aloe. Aloette has developed our very own line of organic farm-grown aloe vera in the world's very best growth conditions. It's called Aloeganic™.

The Aloeganic™ Difference*

What makes Aloeganic more powerful than other aloe vera in the market?

  • Effectiveness. Aloeganic is proven to be 3-10 times more effective than conventional aloe vera. It's the most biologically active commercially available aloe on the market.

  • Encapsulated Acemannan. Encapsulation improves the stability, integrity and delivery of Acemannan—aloe’s key beneficial compound. At 18%, Aloeganic contains the highest Acemannan concentration available. (Most formulas contain 5%-8%.) Acemannan is the complex carbohydrate most closely linked to aloe vera’s healing properties. Its effectiveness depends on how it is processed (sometimes it is removed completely). Aloeganic preserves the highest Acemannan content for maximum effectiveness. Encapsulation is a process that creates a barrier around an ingredient for enhanced stability, integrity and penetration. The Acemannan in Aloeganic is encapsulated for better product delivery and faster results!

  • Certified Organic. From farming and harvesting to processing and packaging, Aloeganic aloe vera is never exposed to harmful chemicals.

  • Paraben Free. Aloepure products formulated with Aloeganic are preserved with natural ingredients only. You won’t find parabens in our formulas. AloePure products featuring Aloeganic are also formaldehyde donor free and cocamide free. Parabens are a class of chemicals widely used in cosmetic products as a preservative. Cocamide is a liquid used as a foaming agent in products such as cosmetics, shampoos, and soaps. A Formaldehyde Donor (otherwise known as DMDM Hydantoin) is a preservative widely used in cosmetic products. There is a growing concern among customers about the use of these ingredients as they could be harmful to health. That's why we formulated Aloeganic to be free of these additives.

*Source: Our Aloeganic training manual. These great resources are available in Consultants' online back offices. When you sell Aloette, you have online training material available 24/7, plus the support of our local team Facebook Group.


Aloe, beautiful!

Every year Aloette rewards our top performers with an all-expense-paid luxury trip to an exotic destination. This year, we went to beautiful Curacao - the dutch Caribbean. When we were there, we visited a beautiful aloe plantation.

There were no shortage of questions from our team, and everything we heard from the farmers who dedicate their lives to this crop only strengthened our belief. Aloe vera is an incredible gift from Mother Nature!

To add Aloeganic aloe vera to your beauty routine, shop our Aloepure and Aloeclear skincare lines at

Please email us if you have any further questions, or speak to your Aloette Beauty Consultant.

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